“This program offers a vital connection between art and industry that offers informative and engaging presentation, challenging discussions and encourages diversity of thought."
Cheyney Robinson, Panelist 2018
The Museum of Brands’ professional development programme is gathering momentum. With its industry focused series of talks, workshops and masterclasses, attendees can build on their knowledge with the latest insights from marketing experts. The Museum’s unique setting offers access to a huge range of displays showing brands, packaging and advertising from Victorian times to present day.
Karin Kihlberg, Museum Manager says, ‘The Museum’s growing reputation helps us to attract great speakers with expertise and insight. Our aim is to build a world class programme of events that supports the marketing industry and enhances the careers of its practitioners. Also it’s a great opportunity to catch up with fellow practitioners and colleagues over networking drinks.’
Why Marketing Needs Deviants - Masterclass
Monday 16 July 2018 6.30-9pm £39 plus booking fee
Marketing and branding thrive on distinctiveness and differentiation, so we need more deviants. Giles Lury, Director at The Value Engineers, will present a deviancy framework which is an adaptation (or deviation) from classic new game theory. He will give examples of how deviancy has led to great innovation, provide some tools, techniques and tips on how to be more deviant.
Thursday 19 July 2018 8.30-10am £24 plus booking fee
Discover how your brand can gain deeper consumer engagement with a clearly articulated Sustainable Brand Purpose. 1HQ, a global brand agency, will share examples of how other brands have achieved success with their sustainability story, as well as pitfalls to avoid.
Summer Brand Development Masterclass - Day Course
Repeated Friday 13 July and Friday 10 August 2018 10am-4pm £45 plus booking fee
Take on our branding challenge and work with industry mentors, perform live market research on Portobello Road and pitch a new innovation for an iconic brand. Great for early career professionals and recent graduates of marketing, advertising and branding.
Heaven or Hell: Technology Can Support Your Customer Journey, Or Drive You Nuts
Monday 8 October 2018 £19 plus booking fee
The average company invests in 16 separate marketing technology platforms. Siloed solutions however can lead to blind spots posing a huge risk to the business, as delivering a seamless customer experience is nearly impossible to deliver from marketing side. Find out how with Sandro Scharsach.
Naughty or Nice? Insights from Sarah Hyndman’s Type Tasting Studio
Thursday 25 October 2018 6.30-9pm £19 plus booking fee
Throughout 2018, graphic designer and Type Tasting founder Sarah Hyndman has been creating typographic interventions that explore ways to initiate positive behaviour change, with her pop-up lab, online surveys and mass participation experiments. During this Museum late, Sarah will present her insights and reveal how type can, or cannot, alter human behaviour.
Notting Hill London
+44 (0) 207 243 9611 (Mon - Sun)
+44 (0) 207 243 9610 (Mon - Fri)
+44 (0) 207 243 9612 (Mon - Fri)