Celebrating Women in the Museum of Brands - Special Trail and Film Screenings: From Feb 2018
To celebrate Vote 100 and International Women's Day, the Museum is highlighting key moments in British history for women as well as the representation of gender in TV advertising. Don't miss our empowering panel discussion on Monday 5 March led by inspirational women in the branding, marketing and advertising sectors.
A Special Museum Discovery Trail – Available from February
As an incredible collection of everyday items found in households across Britain for the past 150 years, the Museum tells us a lot about the place of women in society, the workplace and the home. In a discovery trail created especially for Vote 100 and International Women’s Day 2018, highlighting 9 moments in women’s history inspired by the objects on display.
Discover the story behind a 161 year old Florence Nightingale souvenir mug, find out why the first Radio 4 Women’s Hour focused on ‘How to Hang Your Husband’s Suit’ and learn how brands today are championing truly representational advertising. Available free with Museum Admission from February.
Women’s Representation in Advertising:
Film showing daily during Museum hours from February
Produced by ThinkBox and commissioned by the Museum in 2017, this short film showcases ten well-known TV ads from the last 50 years examines how gender stereotypes in advertising have changed. The film is presented by Lindsey Clay, recent past President of Women in Advertising and Communications London (WACL) and CEO of Thinkbox, the marketing body for commercial television in the UK.
Advertising campaigns featured include the Fairy Liquid advertisement from the 60s, showing a mother and daughter and the famous catchphrase “For hands that do dishes that are soft as your face - mild green Fairy Liquid”, the P&G’s Always Like a Girl (2004) and Sport England’s (2015) This Girl Can campaign which showed women of all shapes and sizes exercising and playing sport.
Inspiring Women in the Creative Sectors:
Panel Discussion - Monday 5 March
Tickets £19 plus booking fee
To celebrate International Women’s Day, an inspirational panel of female industry leaders in branding, marketing and advertising present an evening of discussion, personal stories and practical advice on how to move forwards and upwards.
Speakers include past president of WACL Lindsey Clay, found of Diverse Matters Yasmin Sheikh and Experience Design Expert Cheyney Robinson. The discussion will be moderated by Marketing Professional and Coach Pamella Barotti.
Lindsey Clay says, ‘’Supporting the progression of women in the creative industries is vital to making the sector more representative and even more successful. I’m delighted to be contributing to this panel debate alongside inspirational industry experts to celebrate International Women’s Day at the Museum of Brands.’’
Alongside the chance to explore the Museum’s incredible collection of packaging and advertising from the past 150 years after-hours, participants will leave with a focused action plan to progress their career.