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Talk: Neuroscience - Why People Buy - 17 May 2017

Neuroscience Museum of Brands

Talk: Neuroscience - Why People Buy

Date: Wednesday 17 May
Time: Bar Opens at 6.15pm, Talk start at 7pm
Price: £19 plus booking fee




As part of Museums at Night, join us for a fascinating talk, and networking event with Nikki Westoby Director of Neuroscience at Nielsen Consumer Neuroscience, as she introduces us to the way brands use techniques to hone their products. Through live demonstrations, discover the background into how the conscious and subconscious brain works and see the results live in front of you on screen.
Cash bar opens from 6:15pm, plus have the opportunity to network informally with other professionals from the industry.
Our outstanding collection of Brands, Packaging and Advertising makes this the perfect venue for this event, and you will also receive a complimentary ticket to come back and see our ever growing collection. Complimentary ticket includes entry to our Time Tunnel and Brand Hall, plus entry to our temporary Jigsaw exhibition and specially commissioned film '10 from 50' as part of Women in Advertising.

Terms and Conditions apply.

Introducing Nikki Westoby

Nikki is the Director of Neuroscience at Nielsen CNS, the market leader in bringing neuroscience to the world of advertising, messaging, packaging, and product development. Nielsen CNS clients include Fortune 100 companies across consumer package goods, food and beverage, financial services, automotive, and retail sectors. Nielsen CNS leverages academic expertise in neuroscience and marketing from Berkeley, MIT, Harvard, and Oxford University. For more information, please visit www.nielsen.com