1950s: Battle of the Toy Brands
With all to play for, the big guns of the toy world competed to win – Hornby, Brimtoy, Tri-ang and Mettoy all fought for railway supremecy. Merit Grand Prix battled against Scalextric, Pedigree dolls against Palitoy and Rosebud. Matchbox took on rivals Dinky and Corgi. Television characters Sooty, Hank and Muffin the Mule joined a variety of TV games such as Dixon of Dock Green and Emergency Ward 10. Children’s choices ultimately decided the winners and losers – would it be Dan Dare or Noddy?
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